fileClass: Knowledge
created: 2025-02-24
expires:
tags:
- resource
- kbase
publish: trueStory structure
Topics: Storytelling
Audience- and goal-oriented structure
Consider a three-act structure:
- Beginning (ask an important question, frame your topic)
- Middle (expand, explain, illuminate)
- Ending (declare your conclusion, alternatively: repeat the Beginning)
Beginning
- Hook (e.g. important question, goal)
- Empathize with the audience
- Assert authority (can also be derived from the authority of others, e.g. best-selling authors)
- Problem statement - what this solves for myself or the audience
- Mention the main takeaways in advance
Middle
- Guide: List of step-by-step instructions
- Opinion: List of supporting points
- Teaching: List of takeaways that get sign-posted in advance
Ending
- Recap of the process
- Final thoughts or additional tips
- Call to action (e.g., encourage the audience to try the steps, and share their results/feedback)
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Story structure
Audience- and goal-oriented structure
Beginning
Middle
Ending
Bookmarks
Questions
Related topics